Risk Areas: Society

Build positive brand relationships with society and your community

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Typical Challenges

Creating sustainable results for all stakeholder sets, including those whose interests are not always aligned.

Taking corporate actions that contribute to alleviating pressing social issues such as poverty, economic injustice, and discrimination.

Achieving carbon-neutral climate commitments whilst fulfilling business promises.

Ensuring fair employee compensation while competing against companies whose remuneration practices give them a cost advantage.

A better living environment is a better business environment

Sustainable companies look beyond their own business and take actions to support the societies around them. Poverty, conflict, an uneducated workforce, and resource scarcity, for example, are strategic issues which hamper business success and viability.

The Covid-19 pandemic has shown that everyone is “in this together”, including corporations, which can no longer operate in isolation from the community where they are based and from which they draw finite resources. Instead, organisations need to integrate into the community to help ensure the community thrives so that the company, in turn, can succeed. Indeed, organisations’ social licence to operate depends to a great extent on their social sustainability efforts.

In addition to traditional corporate sponsorship and donations, companies and organisations can support charities and NGOs through in-kind giving, including marketing and creative services, which will enable the non-profits to raise awareness and funds, and attract new supporters. But even more important than these activities is the need for the company to exemplify its awareness of society’s needs by demonstrating its own commitment to fair treatment of its employees, environmental responsibility, inclusiveness and ethical behaviour. Speeki can help cascade and operationalise societal programmes across your value chain through its intuitive and user-friendly platform.

Conduct an organisational performance review via societal feedback

Blurring lines between environmental sustainability and social impact mean that customers are recognising the intersectionality of issues, such as ethnicity and gender discrimination, with threats like food insecurity and climate change. Consequently customers are scrutinising a corporation’s empathy with society more closely.

Use Speeki’s Signals tools – Reports, Sentiments, Conversations, Social, Programme Assessment, and more – to gather pertinent information that showcases your organisation’s standing within the society where it operates, and highlights social expectations for it to do better.

Close the “say-do” gap by integrating social metrics into the company’s strategic priorities

Through analysing market messages and predicting trends, Speeki’s Insights services help you take advantage of opportunities to close the gap between your stated mission and actual actions, thereby demonstrating to society your organisation’s commitment to operating responsibly and ethically.

Leverage the power of trust to drive change

Highly-trusted companies are more likely to have made net-zero carbon commitments and to have non-financial outcomes and societal targets tied to executive compensation, which garners internal and external trust.

Let Speeki help you thread ESG-related societal programmes through your organisation. Tools include training, gap analysis, audits, surveys, ratings and certifications.

How Speeki can help

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Signals

Hear all voices and listen to the market messages

We provide your company with integrated tools to capture ESG signals from your entire stakeholder set, to help you form a holistic view of your organisation’s commitment to bettering society. Our Signals could range from internal surveys and awareness through to Speeki Social to listen to your community and see what is being said about your brand.

Insights

Interpret data like never before

Speeki’s core analytics platform and dashboards super-charge your view of local community relations and monitoring abilities. Gain new insight into how societal needs interact with your business.

Actions

Address issues while they are still emerging

We turn the insights from the analysis into operational plans that neutralise risks before they grow. Our focus is to help you build a programme to engage with society and your local community. Build programmes around education, donations, sponsorships, community support and develop deep ties into your local workforce.

Share your concerns about your societal impact with us and see how we can help